Services
Click Verification Service
CLICK FRAUD DETECTION FOR ADVERTISERS
Step OneFirst decide which service level is required by reviewing the following options, please feel free to contact us with any questions:
| Clickrisk Verification Service | Small Business Option | Active Reporting Option |
Fully Managed Option |
|---|---|---|---|
| Scanner-Pro License |  |  |  |
| Click Fraud Detection | | | |
| Scanner Updates | | | |
| Retroactive Log Analysis | | | |
| Tracker-Pro License | | | |
| CPC Billing Analysis | | | |
| Expert Fraud Analysis | | | |
| Professional Reporting | | | |
| Verifiable Audit Trail | | | |
| Loss Prevention Advice | | | |
| Remediation Assistance | | | |
| Legal Referral / Recovery | | | |
| Software Upgrades | | | |
| Customized Solution | | | |
| Secure Log Management | | | |
| Real-Time Alerting | | | |
| Compliance Check | | | |
Clickrisk tracking code is placed in your web pages to perform sophisticated real-time monitoring of your pay-per-click advertising activity.
Easy to install on your web server, Tracker-Pro is a robust Windows .net application that collects real-time data on clicks for analysis. As part of the basic 12-month service agreement, Tracker-Pro monitors up to 50,000 clicks per month, additional clicks can be monitored upon agreement.
Step Two
Upon detection of major anomalies, we will contact you right away with a written alert report which details actions to be taken immediately.
Step Three
Each month, our analysts produce customized reports, based on Tracker-Pro’s findings, which clearly outline the immediate steps you should take to address click fraud, ensure the search engine network puts the appropriate filters in place, and recoup your advertising dollars.
Each report is based upon a verifiable, forensic audit trail that captures incidence of click fraud, and can be used as valid evidence to recoup advertising dollars. Click fraud is cyclical, and therefore it is strongly recommended that ongoing monitoring continue. Click fraud volumes fluctuate, and can happen at any time.
Step Four
Based on the reports, you may wish to engage Clickrisk’s fully managed services. We will act as your advocate, negotiating with the search engine networks on your behalf to obtain the best possible outcome, on an ongoing basis. Should litigation be required, we can act as expert witnesses, providing your legal counsel with verifiable, objective, forensic data in support of your claim.
Clickrisk recommends Turner & Associates, P.A - Attorneys at Law who will discuss litigation with you upon request.
Step Five
Depending on the volume of illegitimate clicks Tracker-Pro detects, you may wish to examine your pay-per-click campaigns activity retroactively. With Scanner-Pro, Clickrisk can perform forensic analysis of past activity stretching back as far as your web server log files allow.
FURTHER INFORMATION: